T-Shirts

Outerwear

A Fashion Label Without Labels

WhyHyde have created an identity you wear as a signal to others that it’s OK to be you. By wearing the Y you agree it’s time for change!

For many years, the fashion and creative industry has made its voice heard, showing the feelings of entire nations on slogan-filled T-Shirts or daring advertising campaigns, but all driven by a common passion…

Different Not Divided...

The divisive and intolerant attitudes surrounding us all during these unprecedented times, have fuelled the supposedly global view of diversity being a bad thing. This makes us unhappy. We want to spread the word of ‘different, not divided’ that most people live by in this world.

We’re not liberal warriors, we’re not the politically correct equality & diversity police. We don’t have a hidden agenda. We’re just creative souls who want to see diversity and difference celebrated, not vilified, in a brand that is open to everybody.

Would you wear the Y?

We felt the best way to transmit our message
was to create a symbol that free-thinking
humans could wear with pride. No shouting,
or marching, just a group of people supporting
one cause.

By wearing the Y, you’re letting other people
know that most of us are in fact nice people,
working together against the prejudice and
intolerance of modern society.

The Full Story

Our Signature Tag

The tag is a simple label that will be included on every single garment we create. Each tag is designed to stand out with a clear and consistent message that we are intolerant of intolerance. It’s very simple in design showing the Y icon to the world with a gentle reminder to always ‘Be You’.

Support us on Kickstarter!

As a crowd-funding platform, Kickstarter has helped thousands of creative souls like us find the resources and support they required to make their ideas a reality.

To get our next collection on the streets, we need to know we have your support, not just for Kickstarter but to keep our message alive and relevant long into the future. We need your support to get #WHYHYDE out there to influence perceptions and behaviours in modern society.

Be one of the first to check out our Kickstarter page by leaving your email below and we will get in touch as soon as we go live!


Watch The Video

T-SHIRTS

Outerwear

A Fashion Label Without Labels

WhyHyde have created an identity you wear as a signal to others that it’s OK to be you. By wearing the Y you agree it’s time for change!

For many years, the fashion and creative industry has made its voice heard, showing the feelings of entire nations on slogan-filled T-Shirts or daring advertising campaigns, but all driven by a common passion.

Different, not Divided…

Would you wear the Y?

We felt the best way to transmit our message was to create something that free-thinking humans could wear with pride. No shouting, or marching, just a group of people supporting one cause.

By wearing the Y, you’re letting other people know that most of us are in fact nice people.

The Full Story

Our Signature Tag

The tag is a simple label that will be included on every single garment we create. Each tag is designed to stand out with a clear and consistent message that we are intolerant of intolerance.

The tag itself is very simple in design showing the Y icon to the world with a gentle reminder on the reverse to always ‘Be You’.

Support us on Kickstarter!

As a crowd-funding platform, Kickstarter has helped thousands of creative souls like us find the resources and support they required to make their ideas a reality.

To get our next collection on the streets, we need to know we have your support, not just for Kickstarter but to keep our message alive and relevant long into the future. We need your support to get #WHYHYDE out there to change perceptions and behaviours in modern society.

Be one of the first to check out our Kickstarter page by leaving your email below and we will get in touch as soon as we go live!